Executive Board Spotlight – Annie Keller
By Kyle Orentas
Sitting atop the largest chapter of AAF in the nation, Annie Keller meets her responsibilities with charm and enthusiasm.
Annie, a senior at the University of Illinois Urbana-Champaign studying Advertising, is the current CEO of AAF Illinois and helps to keep AAF running smoothly and efficiently while creating a fun and welcoming environment for all students along the way.
Having first joined AAF during her freshman year, Annie is an experienced and involved AAF veteran who truly wants to make a difference in the lives of all AAF members just as she has received from AAF members past and present during her four years at school.
“I applied for the Executive Board my senior year because AAF had given me so many amazing opportunities, so I wanted to give back to the organization in any way I could,” she said.
As CEO, Annie is responsible for managing all of AAF’s external affairs, including partnerships with other organizations and AAF nationals, creating and maintaining the AAF Illinois brand and values, and leading both Executive Board and general meetings. \
Hailing from Buffalo Grove, Illinois, Annie has always been passionate about performing in a variety of ways, especially in a theatrical setting such as musicals and plays. Although AAF keeps her busy, Annie still finds time to perform in Potted Meat, a sketch comedy group on campus, and finds connections between her love for performance and advertising as both a practice and a field of study.
“Advertising provides me with an outlet to think creatively and present. Once I decided to study advertising and join AAF, I haven’t looked back since,” she said.
While she is unsure what lies ahead after graduation, Annie’s wealth of experience in the advertising industry will help her set the tone to begin her career on the track to success. During the summers Annie has worked for Pep Promotions as a Promotional Project Management Intern on the Kraft-Heinz account and most recently worked as an intern on IBM’s Global Advertising team in New York City, where she worked closely with Ogilvy & Mather to produce great advertising work.
Annie advises current AAF members to follow in her footsteps and make the most of their experiences within the organization during their time at school, and provides further insight about the advertising world at large for those who wish to pursue a career in the industry.
“The advertising world is like chess,” Annie said. “To be successful, you must think a few moves ahead. Keep updated on industry trends and, most importantly, always be curious.”