AAF Alumni Spotlight – Jordan Weiss

By Kyle Orentas

Recent University of Illinois graduate and AAF Alumni Jordan Weiss perfectly demonstrates how the experiences one has during his or her time as a student can serve to help anyone grow personally and professionally.

Jordan, who graduated with a bachelor’s degree in Advertising and certificates in Media Sales and Public Relations, currently works at Starcom MediaVest Group in Chicago as a Media Associate, where he is in charge of a multi-million dollar magazine advertising budget.

However, Jordan could not have achieved all that he has today without the wealth of diverse experiences he gained in his undergraduate career, and he attributes his success largely to being an active student both in and outside of the classroom.

“I decided to change my major my third week of school and was still unsure about what I wanted to do. I put my hands and mind in a hundred different places because I could see myself doing a hundred different things with my life, and I’m still not quite sure which I’d prefer,” Jordan said. “Until then, I need to keep doing things and keep growing,” he added.

As a member of AAF, Jordan was the SVP of Special Projects on the AAF Executive Board as well as the VP of Midnight Oil.

Beyond that, Jordan was a Campus Ambassador for Anheuser-Busch, a Music Director at WPGU 107.1, an on-air personality for WPGU 107.1, a PR and Philanthropy Chair for the Phi Eta Sigma Honors society, and the Philanthropy chair for his fraternity.

Born in Chicago and raised nearby on the border of Evanston and Skokie, Jordan has always been drawn to Chicago, and his familiarity and love for the city is part of the reason that keeps him coming back.

“I interned at Yelp as one of the first Chicago interns ever, and attended the Grammy Awards last year as an Artist Relations intern for a Chicago blues artist. Basically, I treat Chicago like a backyard,” he said.

Part of the drive that underlies all of Jordan’s energy and activity stems from his fascination and passion for the imagination.

“Our minds are glorious things, and yet we put up barriers and hold back amazing thoughts just because they may be deemed as ‘weird’ or ‘socially inappropriate,’” he said.

Yet, for Jordan, it is because of this “weirdness” that enables one to experience all that life has to offer.

“Let your imagination roam free, be ‘weird,’ and it will make you more interesting,” Jordan said.

When asked about the advice he would give to current students and AAF members, Jordan emphasized the importance of not burdening oneself with too many commitments, but not hesitating to dive in and get involved either.

“Try things, get involved in multiple places of intrigue, and don’t be afraid to get your feet wet with a smaller position. You’ll need it on your resume to get the big one,” he suggested.

Still, to Jordan, the most important piece of advice for students to remember is to not only live in the moment, but to make the most of the moments and experiences one has in all areas of life in college.

“Cherish the moments you won’t get to see again. Post-college life can still be awesome,” said Jordan. “But, this is a really cool time in your life too. Stop and smell the roses”.