National Student Advertising Competition

Mission: NSAC Illinois is the premier competition agency at AAF Illinois, focused on creating a full, integrated marketing campaign for the National Student Advertising Competition while providing an agency-like workflow for members, empowering them to enter the ad industry with experience and confidence.

Meeting Time: Tuesdays 5-7 pm & Thursdays 5-6:30 pm | Everitt

NSAC is a closed agency and a full year time commitment, with applications occurring during fall semester.

NSAC moves through 5 stages of the campaign for each year's sponsor: Research, Strategy, Creative, Media Planning, and Plansbook. At the end of the year-long campaign development, the efforts of NSAC team members culminate at the District 6 Regional Conference, where the team presents the campaign to the client and industry professionals. From its open and holistic approach to the development of a full campaign, NSAC is often called the most true-to-the-industry experience a student can participate in outside of real agency work.

AT&T

Last year, we created a campaign for AT&T, the 2024-2025 NSAC client, centered around developing interpersonal relationships away from screens and embracing human connection, because Connecting Changes Everything.

Have more questions? Contact karaay2@illinois.edu for details.